Discretion.
87 closings · zero failed since 2019
No flyer · no tour · no CoStar
The discreet side of New York real estate.
NDA-first. By introduction only. The best deals in New York have never been on a screen, they've been on the phone with someone who knew the building, the owner, and the right price.
Public listings are the
consolation prize.
Every meaningful NYC multifamily trade follows the same script. An owner mentions, casually, to a trusted contact that they're thinking about it. A short list is built. Two or three calls go out. A price is agreed. Papers are drawn. The brokers and the LoopNet listings exist only to clean up what didn't move privately.
Realo Advisory is the modern version of that conversation. We've placed $1.2B of NYC multifamily over the last decade. NDA-first. No flyers. No tours. No CoStar.
The owners who use Realo's platform tell us what's coming six to eighteen months before the market sees it. The vetted investors in our network deploy capital quietly and close fast. When the two sides match, the trade happens — and then a press release, much later, calls it "off-market."
Sell-side. Quiet.
You're thinking about it. Maybe in two months, maybe in a year. We have the conversation now — at the kitchen table, on Zoom, or at the steakhouse on East 56th. No retainer. No exclusivity until you decide.
We tell you what your building is worth before you tell anyone you're thinking about it. Modeled across in-place, pro forma, and three buyer-class scenarios.
When you're ready, we curate 2–4 buyers from our vetted network. NDA-first. No listing flyer. The building never appears on Crexi.
Standard advisory fee. Disclosed upfront. No double-ending. No undisclosed buyer-side rebates. Clean.
Capital deployed quietly.
You're deploying $20M+ this cycle. You don't want to bid against the same five family offices on every CoStar listing. We build you a discreet, off-market mandate — sized to your check, your submarket, and your risk tolerance.
Two-week exclusive on every deal we source. If you pass, the deal moves to the next investor. If you proceed, no auction.
Realo's underwriting tool comes free with any active mandate. Comps, rent roll forensics, HSTPA exposure, LL97 projections — done before you see the file.
Bridge, agency, life-co. We've placed $400M+ in debt alongside acquisitions. Quiet introductions to lenders who quote without leaking to brokers.
The best deals in New York have never been on a screen.
They've beenon the phone.
Selected work.
Listed below with addresses redacted and amounts rounded — full references provided after NDA.
Twelve years · 87 closings · $1.2B total volume · zero failed closings since 2019
Discreet. Defensible. Done.
"I'd owned the buildings for thirty-one years. I didn't want a flyer in every broker's inbox. Realo placed all four to one buyer in nine weeks. My tenants never knew."
"They brought me three buildings I would never have seen otherwise. Real diligence package. No phantom bidders. We closed two of the three within a quarter."
"I'm an estate attorney. Two of my clients sold through Realo Advisory last year. Both said it was the smoothest transaction of their lives. That's the highest praise."
By introduction
only.
Two ways to start a conversation — both NDA-first, both private.
Thinking about selling?
Quiet conversation first.
No retainer. No exclusivity. We'll pull the file, run the comps, and tell you what your building is worth — long before you tell anyone else. NDA in your inbox within 24 hours.
Request Introduction →Deploying $20M+ this cycle?
Off-market mandate.
If you're a fund, family office, or operator deploying $20M+ in NYC multifamily over the next 12 months, we'll build you a quiet mandate. References on request.
Request Mandate Brief →